What is the formula for calculating the retention ratio?
Asked 4 years ago
What is a good retention ratio and how do I calculate it?
Gareth Browne
Friday, November 12, 2021
Retention rate is calculated by:
Subtracting the dividends distributed during the period from the net income and dividing the difference by the net income for the year.
A good rate is highly variable by industry, there is no set standard for it. A 100% retention rate is good, while a 15% retention rate is generally bad. A good rate is as high as you can get it to go.
Please follow our Community Guidelines
Related Articles

Will TikTok Ads Be Worth It for E-Commerce Sellers in 2023?
Ashley Stander
September 21, 2022

CAC vs. CPA: Differences & Importance for E-Commerce Sellers
Ashley Stander
May 4, 2023

3 Best Excel Formulas for Calculating Markup vs. Margin
Rosana Antoni
May 5, 2023
Related Posts
Can't find what you're looking for?