What elements make up a good conversion path for a Shopify business?

Google Analytics: How do you analyze a conversion path?

Simplest Way to Install and Use TikTok Pixel on Shopify

TikTok Pixel on Shopify is an excellent tool to track your store's performance. Follow our simple step-by-step guide to install this integration.

Top 16 Ecommerce Agencies to Supercharge Your Store

Hiring an eCommerce agency can make the difference between an okay online store and a supercharged one. Read our list of the top agencies in the industry!

How to Use Facebook Conversions API for Your Shopify Store

Facebook Conversions API is a great way to track sales on your Shopify store. Here's how you can use it.

Shopify Shipping: The Choice Shipping Platform For E-commerce Merchants

Shopify Shipping can help you streamline your e-commerce operations and grow your business.

How to Start a Shopify Store: Beginner's Guide

If you want to start a store and sell your products on Shopify, here is an easy-to-follow step-by-step guide to help you get started.

Advertise on Facebook Like an E-Commerce Pro With These 3 Strategies

Facebook ROAS optimization is integral to the success of many online businesses. From ad set level to campaign level, learn how to maximize your ROAS.

Using Instagram With Shopify to Boost Conversions: Benefits and Guide

Learn how to get Instagram followers and how to use Instagram to grow your business. Read our full breakdown here.

Shopify vs. Amazon: Which Is Best for Your E-Commerce Store?

Know the similarities and differences between Shopify and Amazon to choose the e-commerce platform that will work best for your business.

What are the benefits of dynamic UTM parameters?

I've heard about UTM parameters and I want to start using them for my business, but I'm not sure how this will help. In the last several months, I have made a lot of progress with my site, and my

What factors influence average order value?

I was looking at my Shopify store's average order value and am confused at what raises and lowers it. What exact factors influence the average order value?

Can you recommend a program to import sales figures from my Shopify store?

I have a very small budget for my business and I don't have the capacity for an accountant to keep track of all of my income and expenses. My business would benefit from having software that coul

Google Analytics: What is an example of a conversion path?

I'm not sure I understand the purpose behind conversion paths on Google analytics?

Which KPIs analyze and grow user engagement?

I want to analyze and grow user engagement on my Shopify store. Which KPIs can allow me to do this?

Will a cohort analysis identify year-round & once-time customers?

Good morning, I have a Woo-commerce store that has many visitors. However, the customer retention rate doesn't seem to be up to balance out with the number of visitors I get on a monthly basis.

Difference between W-shaped and U-shaped multi-touch marketing attribution model?

What is the difference between a W-shaped and a U-shaped multi-touch marketing attribution model?

How does the linear multi-touch marketing attribution model work?

Can somebody please explain to me how linear multi-touch marketing attribution models are supposed to work?

What are the best practices for increasing average order value?

I want to increase the average order value of my Shopify store. What are the best practices for doing so? Thanks in advance!